Optimized Digital Menus Optimize Sales
The digital menu is the single most important communicator for your off-premise business (take-out, curbside and delivery). It’s your top selling-tool. Successful menu optimization programs generate significant returns on investment. Optimizing the digital menu can boost customer satisfaction and loyalty, increase ticket, and grow the number of transactions. This translates into increased profitability. In fact, menu optimization has one of the highest ROI’s available to foodservice brands.
The proven approach outlined in this issue of the King-Casey Report is applicable to all foodservice operators, including restaurants and c-stores. Learn more about the three analytical approaches that can dramatically improve digital menu performance.
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