King-Casey and INFI partner to help foodservice and restaurant operators increase efficiency, elevate the guest experience, and enhance profitability
King-Casey and INFI, leading innovators in the foodservice and restaurant technology space, are excited to announce a strategic partnership aimed at transforming menu optimization for QSR, fast-casual, and convenience stores. This collaboration brings together King-Casey’s deep expertise in customer behavior research with INFI’s advanced self-ordering kiosk technology, delivering a cutting-edge solution that enhances operational efficiency, boosts profitability, and elevates the guest experience.
As the foodservice and restaurant industries continue to embrace digital transformation, opportunities arise for convenience stores, QSR and fast-casual establishments to leverage highly personalized menus tailored to location, guest demographics, and purchasing behaviors. By integrating data from POS systems with insights from King-Casey’s extensive customer research, this partnership will help convenience stores and restaurants fine-tune their menu strategies and design, creating a more engaging and profitable dining experience.
“The beauty of this approach is that it’s based on our proven methodologies,” said Tom Cook, Principal of King-Casey. “For more than 30 years, we’ve been helping our restaurant and foodservice clients increase sales and profits by applying our customer-centric menu optimization process. Now, INFI’s analytical skills and intelligent kiosk software enable us to develop and test different digital self-ordering menu strategies to determine which are best for improving business performance.”
“Our data-driven approach, coupled with our superior self-ordering kiosk software, decreases labor expenses and increases average ticket value for our clients,” said Lucas Liu, Founder and CEO of INFI. “While we focus on analyzing real-time data that shows customers’ actual buying behavior, King-Casey brings the ability to understand the sentiments driving that behavior. By working together, we can provide clients with a powerful combination of strategic and self-ordering solutions to optimize their menu.
ABOUT KING-CASEY AND INFI
King-Casey
For more than three decades King-Casey has provided practical, data-driven insights and research-validated customer-centric solutions for restaurant and convenience store brands. The firm is renowned as the leader in providing comprehensive, turn-key menu optimization services that increase sales and profitability. Collectively, King-Casey’s services provide advanced solutions that enable clients to unlock the full potential of their menu and menu communications and achieve significant, measurable business results. King-Casey is headquartered in Westport, Connecticut. To learn more about King-Casey, visit www.king-casey.com. Follow King-Casey on LinkedIn.
INFI
INFI is a pioneer in the development of data-driven software solutions for the quick-service restaurant (QSR) industry. Renowned for advanced self-ordering kiosks, INFI leverages real-time data and customer insights to drive operational efficiency and increase profitability. With a focus on enhancing the guest experience through intuitive technology, INFI's platform enables restaurants to streamline operations, reduce labor costs, and optimize menu offerings. To learn more about INFI, visit www.INFI.us Follow INFI on LinkedIn, Instagram and Facebook.
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