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Travelers Travelers Insurance: ConciergeClaim

The Situation

To differentiate itself from the competition, Travelers Insurance has introduced a new level of personalized service for automobile accident claim and repair. “ConciergeClaim” provides a highly personalized way to seamlessly manage the entire process from start to finish.

The Challenge

Travelers needed a new “retail” store concept for ConciergeClaim that was strongly branded, distinctive, inviting, friendly, and communicated a high level of personalized, professional service. And from concept to build-out, they needed it done within three months. They came to King-Casey for an effective solution.

The Solution

King-Casey’s retail design experts developed a proprietary 3-D brand concept for Travelers new ConciergeClaim service centers. The project called for the overall retail strategy, interior layout, customer flow, interior décor, and merchandising elements. The distinctly branded exterior makes Travelers claim centers easily identifiable from the clutter of other retail stores. The result? A quick and cost effective solution that elevates the Travelers brand and delivers a world-class customer experience.


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Travelers ConciergeClaim

King-Casey’s new design concepts provided powerful 3-D branding for Traveler’s new ConciergeClaim service centers. The project dictated an effective design solution that could be quickly and cost-effectively (3 months from project launch to opening)

 



King-Casey 25 Sylvan Road South Westport, CT 06880 Phone: 203- 571-1776 Email: innovators@king-casey.com

King-Casey is retail design and branding company providing design and consulting services relative to strategic branding, retail merchandising, store merchandising, zone merchandising, retail store design, retail and store assessment, retail display, consumer research, customer feedback, focus groups, videography, branding, identity development, packaging design, and package design. King-Casey’s expertise includes work with QSR, Fast Casual and Casual Dine restaurants. King-Casey provides restaurant design, restaurant merchandising, restaurant branding, restaurant menuboards, menu board, visual merchandising and design, menu consulting, menu design, menuboard systems analysis, menuboard design, menu board design, menuboard consulting, menu board enhancement, drive-thru assessment, and drive-thru design. At the heart of King Casey’s approach is our COZI methodology (customer operating zone improvement) which ensures effective retail strategies, retail design, merchandising strategies and results in lasting customer loyalty.